We're experiencing intermittent issues with customers checking and reporting outages. We're sorry for any inconvenience & ask that you try again if you receive an error message the first time.

We're experiencing intermittent issues with customers checking and reporting outages. We're sorry for any inconvenience & ask that you try again if you receive an error message the first time.

We're experiencing intermittent issues with customers checking and reporting outages. We're sorry for any inconvenience & ask that you try again if you receive an error message the first time.

We're experiencing intermittent issues with customers checking and reporting outages. We're sorry for any inconvenience & ask that you try again if you receive an error message the first time.

We're experiencing intermittent issues with customers checking and reporting outages. We're sorry for any inconvenience & ask that you try again if you receive an error message the first time.

We're experiencing intermittent issues with customers checking and reporting outages. We're sorry for any inconvenience & ask that you try again if you receive an error message the first time.

Outage alert icon

As of: 8:17 AM, 10/12/24

Commercial & Industrial Demand Response

Earn Incentives All Year Long with Demand Response

Our Demand Response Program rewards your business each season for reducing energy use on high-demand days. Participate throughout the year to get up to four incentive payouts.

Get Started Today

All About Event Days


When Do Event Days Occur?

An Event Day is called when energy use is unusually high and there is strain on the grid. This is typically the result of extreme weather.

Event Days only occur between 11 a.m. and 7 p.m. on weekdays, excluding holidays.

You can choose to participate across multiple seasons throughout the year, including:

  • Summer: June - August
  • Fall: September - November
  • Winter: December - February
  • Spring: March - May

No more than 3 or 5 Event Days can be called depending on the season.

Event Timeline

Frequently Asked Questions


Why Should I Join?


Earn Financial Incentives

In 2022, Demand Response participants earned over $6.7 million in incentives. And that was just for shifting when they use energy.

Improving Decarbonization

During an Event, Michigan businesses on average shift a total of 200MW of load. This is about the output of one power plant! As you can imagine, one less power plant makes a huge impact on Michigan’s environment.

Meet Your Goals to Be More Sustainable

Show your customers, shareholders and investors that you’re committed to being more sustainable – all while earning money for your business. 

Be a Part of Something Bigger

Join like-minded businesses in creating something bigger – a clean energy future for Michigan. 

Get Started Today


There are a limited number of openings available each year. Don’t miss your chance to join. Fill out the form below and an Energy Solutions Manager will reach out to you within two business days.

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Consumers Energy will not sell any of your provided information

Have Questions?

Call 800-500-6565

We’re here to help.

Call our Demand Response Business Support Team to learn more about the program.