We're experiencing technical difficulties with our Start/Transfer Service online and through our Call Centers. Please try again online later this evening.

We're experiencing technical difficulties with our Start/Transfer Service online and through our Call Centers. Please try again online later this evening.

We're experiencing technical difficulties with our Start/Transfer Service online and through our Call Centers. Please try again online later this evening.

We're experiencing technical difficulties with our Start/Transfer Service online and through our Call Centers. Please try again online later this evening.

We're currently experiencing technical difficulties with our Payment Balance Reporting both online and through our call center. Please check online again later tonight to see your correct payment balance.

We're currently experiencing technical difficulties with our Payment Balance Reporting both online and through our call center. Please check online again later tonight to see your correct payment balance.

Outage alert icon

As of: 1:02 PM, 10/20/20

Commercial and Industrial Demand Response

This program compensates your business for temporarily reducing energy use and lowering demand on the energy grid. Together, let’s create a cleaner and more sustainable energy future.

Enrollment Now Open for 2020 Demand Response


The energy industry is changing – and with change comes more control for your business. Our Commercial and Industrial Demand Response program rewards your business for smart energy use by compensating you for temporarily reducing energy use and lowering demand on the energy grid. Together, let’s create a cleaner and more sustainable energy future.

Take the Next Step

Don't miss your chance — a limited number of spots are available to Michigan businesses. Secure your spot in the Consumers Energy Demand Response Program today!

Call 800-500-6565, or contact us to secure your spot.



What is Demand Response?

As temperatures fluctuate with the changing seasons, the amount of electric demand fluctuates, too. For most of the year, electric demand is lower than the available electric supply. However, in the summer months, there is not always enough capacity to meet the high demand. On rare occasions when this happens, we call it a Demand Response event, and program participants help us reduce demand to meet supply.

Key Benefits


By managing your business’s energy use, you use the energy grid more efficiently, saving your business money.

  • Get paid for participation, even if no event occurs
  • Earn bill credits for load reductions
  • 24/7 near real-time energy use monitoring
  • Advance notifications of Demand Response events

Call 800-500-6565, or contact us to secure your spot.

Why Enroll in the Program?


You'll be joining other companies as ambassadors of Michigan's Clean Energy Plan. The plan is a first step on the path to zero coal use and a 90 percent reduction in carbon emissions by 2040. With your help, we can create a bright, sustainable energy future for our state.

Enrollment in the program will enable your business to:

  • Receive energy credit incentives. We provided over $1.3 million in financial rewards in 2018.
  • Access our near real-time energy use monitoring dashboard. It will help you better understand your energy use, and achieve energy waste reduction, sustainability and business goals.*

It’s easy to participate. Simply lower your energy use in ways that work best for you. Check out the infographic below for cost-effective ways to reduce energy use without impacting your business operations.

*Customers nominating more than 100kW of energy use savings are eligible.

infographic preview
A Demand Response participation sample

A 1,000 kW reduction results in $25,000 in compensation from Consumers Energy. (Incentive may vary based on date of enactment and non-compliance.)

Easy-to-implement energy reduction tips

Participation is easy with these simple tips for reducing energy use in a variety of industries.

Download Infographic

Compensation for your Collaboration


Your business has the opportunity to earn different kinds of incentives. This is cost savings you can invest in your business while helping us make the energy grid more sustainable.

Emergency Event (required)

Indicates a grid emergency. All customers participate.

$25/kW Capacity Incentive

  • One-time compensation for being on-call for an event
  • Represents largest portion of total incentives

$0.05/kWh Energy Incentive
  • Compensation is for every hour of each event dispatch, based on your performance

Economic Event (optional)

More frequent events called by Consumers Energy.

No Annual Capacity Incentive

$0.30/kWh Energy Incentive

  • Compensation for every hour of the event dispatch, based on your performance
  • Higher incentive than for emergency events

See Why Sonoco Protective Solutions Joined

Check out this short testimonial to see why one Michigan business joined the Consumers Energy Commercial and Industrial Demand Response program. The team from Sonoco Protective Solutions talks about how the program helps them achieve their sustainability goals while also benefiting their bottom line.

Are you interested in joining the Demand Response program or do you want to learn more? Call us at 800-500-6565, contact your Consumers Energy Account Representative, or fill out this form and we’ll use your information to connect you with an energy expert.